Privacy Policy

1. General

This Privacy Policy explains how ТОВ «Матрікс Пак» ("Matrix Pack", "we") collects, uses and protects information from users of matrix-pack.com.ua.

By using this website you agree to the terms of this Policy.

Data protection contact: info@matrix-pack.com.ua

2. Data we collect

2.1. Data you provide

When you submit a contact form, call us or message us via messengers, we receive:

• name
• phone number
• email address
• company name (if provided)
• the content of your message

2.2. Data collected automatically

• IP address
• device, browser and operating system type
• referral source
• pages viewed and time spent on them
• on-site actions (clicks, form submissions)

3. Cookies

This website uses cookies - small text files stored in your browser.

We use:

• Necessary cookies - enable core website functionality
• Analytics cookies - help us understand how visitors use the site
• Advertising cookies - allow us to show relevant advertising

You can disable cookies in your browser settings. This may affect the correct operation of certain website features.

4. Google Analytics and Google Advertising Features

This website uses Google Analytics 4, a web analytics service provided by Google LLC.

We use the following Google Advertising Features:

• Google Signals - associates site behaviour data with the Google account data of signed-in users who have consented to ads personalization
• Google Analytics Remarketing - shows Matrix Pack advertising to users who previously visited our website
• Demographics and Interests Reporting - aggregated data on audience age, gender and interests
• Google Display Network Impression Reporting
• Google Ads Conversion Tracking - measures advertising campaign performance

These features use Google cookies and advertising identifiers to collect data about your interaction with this website.

How to opt out:

• Google Ads personalization settings: myadcenter.google.com
• Google Analytics Opt-out Browser Add-on: tools.google.com/dlpage/gaoptout
• Manage your Google account data: myaccount.google.com/data-and-privacy

Google Privacy Policy: policies.google.com/privacy

5. Purposes of processing

We process data in order to:

• respond to your enquiries and prepare commercial proposals
• fulfil contractual obligations
• improve the website and quality of service
• measure advertising effectiveness
• display relevant advertising

6. Sharing with third parties

We do not sell your personal data.

Data may be shared with:

• Google LLC - as part of Google Analytics and Google Ads operation
• service providers operating the website (hosting, email)
• government authorities - solely on the basis of a lawful request

7. Retention

Analytics data is retained for no longer than 14 months. Contact data received through forms and enquiries is retained for the duration of the business relationship and 3 years thereafter.

8. Your rights

You have the right to:

• obtain information about what data of yours we process
• request correction of inaccurate data
• request deletion of data
• withdraw consent to processing
• lodge a complaint with a supervisory authority

To exercise these rights, write to info@matrix-pack.com.ua

9. Data security

We apply technical and organisational measures to protect data against unauthorised access, alteration or destruction. The website operates over a secure HTTPS connection.

10. Changes to this Policy

We may update this Policy. The current version is always available at this address. The last update date is shown at the top of this document.